00278nam a2200109Ia 4500003000400000005001700004008004100021020001800062040002700080100001700107245004400124OSt20231223050325.0170524s9999    xx            000 0 und d  a9780070601581  ciimt university meerut  aPETER J.PAUL 0aCONSUMER BEHAVIOUR & MARKETING STRATEGY