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ADVERTISING MANAGEMENT (Record no. 40890)

000 -LEADER
fixed length control field 00362nam a22001577a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240312122205.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171116b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0074517805
040 ## - CATALOGING SOURCE
Transcribing agency SEROSOFT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MOHAN M
245 ## - TITLE STATEMENT
Title ADVERTISING MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NEW DELHI
Name of publisher, distributor, etc. TATA MC GRA HILL
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent 418
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Text-Book- for 7 days
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Price effective from Koha item type
          IIMT University Central Library Meerut IIMT University Central Library Meerut 02/22/2013 KIRTI PRAK MANAGEMENT 494.00 1 01-B-125106 01/06/2026 11/21/2025 11/16/2017 Book Bank
          IIMT University Central Library Meerut IIMT University Central Library Meerut 02/22/2013 KIRTI PRAK MANAGEMENT 494.00 1 01-B-125107 04/29/2026 02/25/2026 11/16/2017 Book Bank
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