THE ESSENCE OF MARKETING (Record no. 299)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00366nam a2200157Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240205113311.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170523s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0132853545 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | iimt university meerut |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MAJARO- SIMON |
| 245 #4 - TITLE STATEMENT | |
| Title | THE ESSENCE OF MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | NEW DELHI PHI |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1996 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book Bank |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Coded location qualifier | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| IIMT University Central Library Meerut | IIMT University Central Library Meerut | 06/01/2017 | Dept. MBA | 01-B-854 | 06/01/2017 | MARKETING MANAGEMENT | 06/01/2017 | Book Bank | management departmental library books update march 2019 |
