STRATEGIC MARKETING (Record no. 1440)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00337nam a2200145Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240311161904.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170523s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0071129169 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | iimtu meerut |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BOWERSN- COOPER |
| 245 #0 - TITLE STATEMENT | |
| Title | STRATEGIC MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | TATA MC GRAW HILL |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book Bank |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type | Total Checkouts | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| IIMT University Central Library Meerut | IIMT University Central Library Meerut | 06/01/2017 | 01-B-7075 | 06/01/2017 | management | 06/01/2017 | Book Bank | |||||||
| IIMT University Central Library Meerut | IIMT University Central Library Meerut | 06/01/2017 | 01-B-7076 | 06/01/2017 | management | 06/01/2017 | Book Bank | |||||||
| IIMT University Central Library Meerut | IIMT University Central Library Meerut | 06/01/2017 | 01-B-7077 | 11/19/2018 | management | 06/01/2017 | Book Bank | 1 | 11/19/2018 | |||||
| IIMT University Central Library Meerut | IIMT University Central Library Meerut | 06/01/2017 | 01-B-7078 | 06/01/2017 | management | 06/01/2017 | Book Bank |
